Making Meta ads simple.

So you can Evolve.

We help home improvement businesses in Scotland grow with Meta Ads and AI systems.

How we generated £150,000+

From £2300 ad spend.

Lanarkshire Tiling and Bathrooms signed with us because they were feeling left behind with no digital marketing. They had amazing reviews, stunning craftsmanship and 15+ years experience. However, they had availability and not a lot of businesses prefer availability over revenue! So we got those spaces in the diary filled and fully booked them for the next 6 months!

As a result we are now taking on more clients as we keep fully booking our current ones! To ensure high quality leads we only take 2 clients per area, find out if we have availability in your area.

We guarantee results

Or 100% of your money back.

What do we do?

We combine high quality content, scroll stopping ads, AI powered lead qualification and appointment setting to grow your business.

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We obtain your organic content and provide professional video editing/ photo editing to create high quality ads with a variety of creatives. We then write all of your ad text and come up with offer ideas.

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After we have confirmed your ad creatives and copy we get cracking on with publishing the ads. We check on these daily and provide updates/ weekly reports.

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When leads start rolling in we use our AI lead qualification and appointment setting system. This allows us to engage, qualify and book in jobs ensuring you never miss a lead.

We don't work at 10pm on a Saturday but AI sure does!

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We either book those qualified directly into your calender for you to convert into jobs or we personally call them for you, whatever you prefer.

How do you use AI?

We use an AI driven lead qualification and appointment setting system. This means when we get leads from your Meta ads they are contacted immediately, ensuring leads are engaged with in seconds compared to waiting until you have time to call them, which allows competitors to swoop in.

Our AI driven lead qualification system engages with and converts leads instantly via SMS, Whatsapp, Instagram and Facebook messages. It works by asking questions to qualify them and proceeds to book them for appointment surveys. Never miss a lead again! You may not be able to answer enquiries at 10pm on a Saturday but our AI can!

Our Services

At Evolve we specialise in Meta ads but we are aware that some businesses need extra services to help grow them as much as possible. Therefore we offer the following:

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Meta Ads

Local lead generation ad campaigns via Facebook and Instagram ads. Includes creation and editing of creative, copy, targeting and daily analysis.

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Google Ads

Optimise Google ads so you appear at the top of every potential customers search.

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AI Appointment Setting

AI provides leads with appropriate dates/times in your calendar.

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Social Media Management

Keep your customers/ potential customers up to date as well as establishing trust through quality branded content.

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CRM System

Ensure you capture, nature and convert every lead.

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AI Lead Qualification

Combined with your CRM our AI lead qualification ensuring all leads are engaged with immediately maximising your conversion rate.

Why Us?

We are a Scottish family run business with over 10 years experience in digital marketing and sales. We offer a full 100% money back guarantee to ensure results, from signing your contract to leads rolling in your money is completely protected for peace of mind. We are not a huge company and never pretend to be. We are two sisters who have come from a working class background and want to use our skills to help other local businesses, like us, grow. We are called Evolve becuase that's exactly what we want to do!

The team that helps you Evolve.

Meet our team!

Rachel founded Evolve SMM in 2025 after doing Meta ads for over 5 years. Starting by creating her own E-commerce businesses, building them up via paid ads then selling them. She realised she loved the marketing aspect and formed Evolve along with her sister to help local businesses grow in this consistently changing digital world.

She leads client ads, strategy and overall growth.

Rachel also has a 2:1 Hons in Accountancy.

Rachel Balloch

Founder and Director of Marketing

Caera manages everything creative for the ads, she also does professional video editing and production. Caera works directly with Rachel on ad campaigns.

Caera is currently studying marketing at Strathclyde and will take over marketing fully when she graduates soon.

Caera Balloch

Head of Creative and Marketing Strategy

Bella is our resident Staffy who is always about to ensure peak happiness and satisfaction. Bellas standards are high but unfortunately she can be swayed very easily by treats.

Bella

Head of Happiness and Smiles

Office 718 3 Fitzroy Place, 1/1, Sauchiehall Street, Finnieston, Glasgow Central, United Kingdom, G3 7RH

[email protected]

© 2026 Evolve SMM - All Rights Reserved - Registered in Scotland SC810776